Book a group business shoot with us at @watsonfarms! Get all the content you need for your social. Shooting locations include:

🧺 Shopping the farmers market/picking flowers
🐐 Sipping coffee while you check out the animals
🍎 Apple picking
🚜 Wagon ride, to show you chatting and networking!
🚗 Parking lot - get shots on your phone, and in your vehicle

🗓️ October 10th, 10am

Our team will work with you to capture great seasonal shots and video clips to elevate your feed. Show off your fall fashion!

This shoot will be with a small group, with each member getting 5-10 minutes and several shots at each station.

DM us or comment “AUTUMN SHOOT” down below!
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#realtor #realtorlife #durhamrehgionrealtor #watsonsfarms #applepicking #farmersmarket #clarington #durhamregion

Someone told me that they thought Instagram “aesthetics” were over. I don’t agree.

I still think you need to coordinate what your client sees when they first land on your profile.

Do they see value?

Can they understand the features and benefits from quickly swiping?

Are you visually differentiating yourself from your competitors? I mean, If I need an accountant, cool. What will make me want YOU?

Here’s some high speed audits you can do on your account.

1. Can people see the face of the brand? (You?)

2. Are there graphics that jump out with key words, answers to questions or offering value?

3. Can they learn to recognize your brand? Does your profile show photos, colours or logos they will see elsewhere?

4. Does it show a LIFESTYLE, can the ideal customer see themselves or their world on your feed?

5. Are you showing proof you’re great? Can people scroll and see a testimonial, review, or images of clients enjoying your service or what they purchased?

6. Do you make people laugh or smile or feel deeply about a cause or issue?

7. Does your feed have breathing space? Or is it a jumbled mass of fonts and chaos?

All these things make an impact on whether or not a COLD client or customer will hit the follow or buy button.

I’ve seen content go wildly viral and not gain a single new paying customer.

So make sure you’re keeping your eyes on the right goal.

If you want us to check out your instagram page, message us, and we’ll send you some feedback on your account!

🎙️ This is Katie Dempsey of @brand_ambition sitting with @directordanbarker on @theparkpodcaststudio
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#branding #smallbusiness #realtorlife #instagramaesthetic #branded #brandidentity #salesfunnel #sellingonline

This shoot for @soldbyshaleni was such a good mix of content. We never want to see business owners posting headshot after headshot.

That’s why our lifestyle shoots capture you engaged in activities. This makes it so much easier to post relevant thoughts and observations on social.

How easy is it to work with your photos?
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#smallbusinessowner #interiordesigner #paralegal #lawyer #naturopathicdr #accountant #salesmanager #teamleader #womeninbusiness #durhamregion #realtorlife

The second he said it… I knew. This was gonna be a reel.

It’s also the reality for almost every small business owner. You are overthinking your marketing plan, and then just not doing it.

Here’s how to fast track:

Who is the type of person who is most likely to buy from you, buys the most, or is the highest value sale?

What do those people also like? (What things can you “match” your business up with that will attract your buyers?)

Where is the most inexpensive place to reach them?

What should you say to them to make them fall in love, or want to get to know you more?

(Flirt gently! Not too hard at first. Better to get a number or an email than ask them to marry you on the first date!)

Now… How will you lock them down?

That’s it. Those are the first questions. That will get you started. Now just say it in fewer words, and then say it in better words… voila.

We have the best words. 😏 We’re very stable genius’s.

So if you need help with anything from your bait to your closing line… we can help!
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#smallbusiness #businessowner #marketingplan #realtorlife #interiordesign #newhomeconstruction #contractor #trades #paralegal #naturopath #brandawareness