Alaina Malcolm Realtor STORY: Simple Life Homes has been building prefabricated residential homes in Eastern Ontario for years. As their business has developed, they have moved into multi-residential, multi-story & commercial building applications. As their ideal...
Irving Heating & Cooling STORY: This heating & cooling company wanted to come into the marketplace against competitors who had been around a long time. This fresh, crisp look capitalizes – making “new” synonymous with professional, clean and...
Iron Butterfly – Interior Design & Coaching STORY: After a major life transition, interior designer Jolene became facinated by meditation and a more spiritual daily practice. She combined this personal passion with her professional expertise to create Iron...
There’s real business strategy and a powerful human story behind this photoshoot with WolfDen Fitness. This shoot was booked for the particpants of the WolfDen weight-loss program. It was a goal to work towards, a motivator to keep in mind when pushing through a...
Entrepreneurship is a challenging but rewarding journey. One of the things that has provided me the greatest comfort when things aren’t going well, is listening to other business owners sharing their stories. Hearing that I am not the “only one”...
When it comes to branding, the colour blue is often associated with trust, reliability, and stability. Some of the biggest brands including IBM, Microsoft, Bank of America and Facebook use blue as their primary brand colour. What is it about this colour that makes it...