Hello Finance – Branding


Another brand for a returning client! The client wanted this brand to feel corporate and trustworthy, but also fun and accessible so it wouldn’t be a turn off for younger families who are becoming the target market for many financial services companies. There are so many unique touches in this brand – we LOVE the Hello sticker element, as well as the yellow dot over the I in the logo that feels like a gold coin!


Branding, website


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