by Katie Dempsey | Jun 29, 2017 | Blog
Your “Audience” is a technical term in marketing, and it includes all the people who are “looking” at your business. If you have a sign out front of your business, the people who drive past and look at it – are your audience. The people...
by Katie Dempsey | Jun 20, 2017 | Blog
Last year, my partner Kiki and I went to a Branding conference in Toronto. There were panel discussions and Q&A, throughout the weekend. The experts on stage kept giving advice like: “just keep trying” or the classic: “Don’t Give...