Olive That!

STORY:

A very popular local brand, Olive That is well-known for its high-quality olive oils and balsamic vinegars.  Owner Naz Munshi came to us to help mature the brand and make it feel more artisan.  It was a goal of the project to ensure that the label design could sell the product whether it was on a boutique retail shelf or an online shop.

 Our rebrand strategy included more culinary imagery, a full-bodied, confident font, and rich colors. Naz loved the look so much, that she hired our social team to help roll out the brand with a professional touch!

SERVICES:

Branding, social media management

bragg-farm-logo

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I Made A Mistake…

I made a mistake last week, but I'm gonna share it because I think it gives good insight into the dynamics of branding. An older client came to us with a very old website that badly needed updating. They reluctantly admitted that their entire brand needed work. Their...