This jewelry company from Georgia makes handmade gold necklaces and wanted to achieve a clean and moody Instagram aesthetic. She asked us for a styled shoot that reflected her African American target market and client base. (*Lifestyle shoots include more than 60...
Dr. Dorota STORY: This dermatologist is launching her business to a high-end audience. She was looking for an upscale, classy feel that left behind the standard visuals of today’s spas.We used a bold and unique colour palette and brand texture to help her stand...
This spray tanning company is building brand value, hoping to serve influencers and celebrities in the competitive Toronto market. We’ve worked with her on multiple photoshoots to build a library of content to grow her brand on Instagram. (*Lifestyle shoots...
Where is the line between vulnerability and over-sharing? You need to add a bit of yourself into your business. Your social media isn’t going to vibe and build relationships with other humans if you aren’t human yourself. Automatic content generators,...
I made a mistake last week, but I’m gonna share it because I think it gives good insight into the dynamics of branding. An older client came to us with a very old website that badly needed updating. They reluctantly admitted that their entire brand needed work....