I made a mistake last week, but I’m gonna share it because I think it gives good insight into the dynamics of branding. An older client came to us with a very old website that badly needed updating. They reluctantly admitted that their entire brand needed work....
In 1996 Val Kilmer was in a movie with Michael Douglas. In the movie, they were hunting a massive killer lion out on the Savannah. As a gift, another hunter gave Val Kilmer a beautiful new gun to hunt with – since the lion was so badass. Later in the movie, Val...
Brand Ambition isn’t that old – so we still (really!) remember our start-up hustle phase. (I think we’re still in it!?) But there were definitely some purchases that we made early on that made a big difference in our initial growth. Here’s...
We plan our social media – Instagram first! When a potential client clicks on your Instagram profile page, they see ALL your photos at once. With one quick swipe of their finger, they are going to scroll through your content, and make the decision on whether or...
This skin-care company needed a library of eclectic and colourful product photography to engage its Instagram accounts and provide the foundation for future ad campaigns and web content. This 3-day shoot was all about the logistics, with hours devoted to prop styling...
Three sisters from Quebec have been working together to open an online grocery store. Could we give them a brand that would work for the shop as well as the packaging for their in-house product line? […]
Dog Walk Happy is the leader of the pack! Their business is quickly scaling, putting the company at the forefront of everything from insurance issues to procedures for tracking pets. They asked us for a brand that says "Take us seriously as professionals". […]
This psychotherapy clinic was built on compassion, collaboration, and creativity. They were looking for a brand that felt authentic, inspiring honesty and personal reflection. […]