This skin-care company needed a library of eclectic and colourful product photography to engage its Instagram accounts and provide the foundation for future ad campaigns and web content. This 3-day shoot was all about the logistics, with hours devoted to prop styling and colour coordination.
Cool light tricks and effects were created using natural lighting and minimal retouching to keep costs manageable.
(*This custom product shoots included more than 60 images, this collection shows off our favs. You can click to enlarge each image!)
See What Else We’ve Been Working On!
Why Beauty Matters To Business
When I first began writing newsletters for wellness centres and health practitioners, I learned something pretty quickly. No matter how compelling my text was, or how exciting my calls to action, the thing that kept customers scrolling through a newsletter, was the EYE CANDY.
Beautiful images, pops of colour, and
The Selfie Wall
There are a lot of people who cringe when they hear the word “selfie”. But, when it comes to growing your fan base and building your business, the selfie can definitely come in handy. To play up on that, we spent a lovely afternoon building our “selfie wall”.
Be An Educated Buyer – Websites
The learning curve is sharp when you first become an entrepreneur. One of the biggest hurdles new business owners face is the creation of a website. It’s hard to make good business decisions if you don’t know what you’re paying for, what’s normal, or what to expect. So here are some good guidelines that will let you know what’s normal, and what isn’t.
What is (Who is) My Audience?
Your “Audience” is a technical term in marketing, and it includes all the people who are “looking” at your business. If you have a sign out front
Flat Lays
These bright and fun images can elevate your brand and give you that professional look that tells your clients you’re worth your price
Q: What if I don’t want to share my life on social media?
But what if you don’t want to share?
I hear from some people that their private life is their own. They don’t want to let clients into their downtime