Intro. to Influencer Marketing (May 1st)

$39.00

Friday, May 1st 2020 10:30am – 11:30am

Now more than ever, we are connecting online through social media. As social media users, we engage with online influencers and content creators who share their brand partnerships with their online community of engaged social media consumers.

This workshop will be live and online, through Google Hangouts. You will receive a link to access to workshop online, the day before May 1st.

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In this workshop, we will touch on:

  • how influencer marketing works
  • the benefits of working with influencers/content creators
  • the best way to find influencers/content creators to partner with
  • how to develop relationships with influencers/content creators
  • what to pay an influencer/content creator
  • negotiating and compensating influencers/content creators

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This program will show you how to optimize your Instagram pages for business.  Learn how to communicate your brand and grow your social media presence! We’ll be doing practical, hands-on activities to increase your skills on your own devices. With a focus on creating quality content, and techniques for growing your audience this workshop will equip you with all the skills and knowledge you’ll need to post with confidence!

 You will learn:

  • Tagging, sharing & posting strategies
  • How to create captivating content
  • How to communicate your brand in your photos
  • How to use filters and text to create ads
  • How to increase engagement with your followers
  • How to use (and not use) #hashtags
  • Advanced engagement strategies
  • How to use Instagram stories, Boomerangs & other creative content
  • A brief look at boosting posts & ads
  • Recommended apps and posting tools
** We’ll be leading exercises on your own devices, with staff available to help and direct.
** 
Please Bring your smartphone and notebooks!

LOCATION:

Beautique Canada

283 Aylmer St N, Peterborough, ON K9J 7M4